Here we go—cycles instead of waste

What if we used products for as long as possible
? What if we treated waste as raw materials for new products
? What if we gave things a longer life,
for example, by repairing and swapping them? This way of
managing our economy is called the circular economy. It
works best when we all join forces,
share ideas, and motivate one another. You can find out exactly what
that looks like here.
Whether it’s for a new smartphone, a cool T-shirt
or trendy sneakers—until now, consumption has mostly meant that raw materials are extracted from nature, processed into products that are usually used only briefly and then thrown away. This so-called linear economic model leads to scarce resources, growing mountains of trash, and harmful exhaust fumes and wastewater. This isn’t sustainable in the long run. The way we currently produce and consume is changing our environment, our health, and our future.
resources, growing mountains of trash, and harmful
emissions and wastewater.

This isn’t sustainable in the long run. The way we currently
produce and consume, we’re altering the
environmental conditions on Earth and endangering our
own livelihood. In this exhibition, we show
how things can be done differently.
“Jetzt geht’s rund – Cycles Instead of Waste!” is
a joint project of the German Federal Environmental Foundation
and VDI Technologiezentrum GmbH.